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Tips for Running a Successful Social Media Marketing Campaign

Nearly every brand is on social media, and if you’re not – you should be. But with so many brands active on all of today’s social channels, how can you stand out among the masses? In order to make an

Why SEO Is Important for Your Business

If there’s one thing all internet marketing companies are talking about, it’s SEO. SEO this, SEO that, SEO SEO! While it’s certainly great to recommend to businesses they need to take their search engine optimization seriously, many digital marketing agencies


What E-Commerce Platforms Should You Consider in 2017?

More people are shopping online than ever before. In fact, as of last year 40% of internet users in the world (more than one billion people) purchased products online. The United States ecommerce economy alone is worth $349 billion. The

Top Web Design Trends 2017

If you’re a web designer, most likely you’re wondering what the next ‘big thing’ in web design will be. You’ll be wondering this not only to stay on top of current practices, but to aim to break the mold and


How to Create an Effective Call to Action

Regardless of what you do for a living, you’ve probably heard the phrase ‘call to action’ (CTA for short). So, what exactly is a call to action? A call to action is a straightforward instruction created to evoke a response

12 Essential Features That Should Be Included in All Custom E-Commerce Website Development

It’s not new information that most Americans do their shopping online. In fact, nearly 50% of US adults shop online at least once a month. With that number in mind, it’s more important than ever that your business has an


How You Can Celebrate the Holiday Season with Social Media Marketing

With the holiday season in full swing, you’re most likely looking for ways to spread some cheer through your social media marketing. While it’s certainly easy enough to craft up a quirky post about #NationalPancakeDay, it can be a bit

Building an App Without an In-House Development Team

Not long ago, you had to have a lengthy background in tech to create an app. If you had a great idea for an app, but didn’t know a lick about programming, you’d be hard pressed to bring your idea


How You Can Reduce Your Website’s Bounce Rate

When you venture into the realm of the digital marketing solutions, there are many terms you’ll hear floating around, and one of those may be ‘bounce rate’.  So, what is bounce rate, and why do so many people talk about

10 Basic App Store Optimization Guidelines That Shouldn’t Be Ignored

It’s incredibly frustrating to submit your app for review only for it to be rejected due to a small technicality that was looked over. With that being said, it’s completely understandable why this happens, because each of the app stores


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