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How to Create an Effective Call to Action

Regardless of what you do for a living, you’ve probably heard the phrase ‘call to action’ (CTA for short). So, what exactly is a call to action? A call to action is a straightforward instruction created to evoke a response

12 Essential Features That Should Be Included in All Custom E-Commerce Website Development

Custom E-Commerce Website Development

It’s not new information that most Americans do their shopping online. In fact, nearly 50% of US adults shop online at least once a month. With that number in mind, it’s more important than ever that your business has an

How You Can Celebrate the Holiday Season with Social Media Marketing

With the holiday season in full swing, you’re most likely looking for ways to spread some cheer through your social media marketing. While it’s certainly easy enough to craft up a quirky post about #NationalPancakeDay, it can be a bit

Building an App Without an In-House Development Team

Not long ago, you had to have a lengthy background in tech to create an app. If you had a great idea for an app, but didn’t know a lick about programming, you’d be hard pressed to bring your idea

How You Can Reduce Your Website’s Bounce Rate

When you venture into the realm of the digital marketing solutions, there are many terms you’ll hear floating around, and one of those may be ‘bounce rate’.  So, what is bounce rate, and why do so many people talk about

10 Basic App Store Optimization Guidelines That Shouldn’t Be Ignored

It’s incredibly frustrating to submit your app for review only for it to be rejected due to a small technicality that was looked over. With that being said, it’s completely understandable why this happens, because each of the app stores

3 Tips to Make Your Mobile App Stick

When you create a mobile app, you don’t only want people to download it. You want them to USE it – and to continue doing so. However, having users ‘stick’ to your app isn’t always the easiest. In fact, apps

Questions to Ask When Hiring a Web Design Agency

In today’s technological age you can turn nearly anywhere for web design services. From small startups in your neighborhood to established companies in bigger cities, you can find a web design agency almost anywhere you look. Even though they’re so

5 Essential Tips for Marketing Your Mobile App

You’ve done it. You’ve perfected your mobile app and it’s now out in the mobile world. Congratulations! You may think all of the hard work is done now that your app is on the market, and that downloads will just

Mobile or Web App? Making the Right Choice

It’s ever changing in the world of technology, so knowing whether you should build a mobile app or a web application can be difficult. Before making a decision on what will suit your needs best, it’s important to know how

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