LH Science is the highly reputed company behind the well-known Znatural brand. Znatural is a whole body detoxification system that cleanses the body without leaving any trails of harmful side effects. The client, Bert Moyar approached us in December 2011 looking to redesign and refine the look and feel of his existing website. The intention was to develop a completely new user experience that educates the customers, interacts with the health professionals, and relies on subtlety while avoiding the overhype that is visible on other supplement websites.
The challenge to this project was manifold. Cynexis was confronted with the task of creating a completely new brand image and look & feel for their LHScience.com website with an intention to engage the private label companies in the Health Supplements industry, the Health Professionals who subscribe the supplements and the end users who would eventually buy from the website, hence a complex eCommerce website design project.
We discussed these challenges with Bert and decided to develop a complex yet easy to use eCommerce website. The website administrators generate a coupon code and pass it on to the Health Professionals (the affiliates). This coupon code is used by their patients who receive a discount when they purchase the health supplements from the website. At the same time, the eCommerce site backend calculates the affiliate commission based on this code.
Another challenge was to develop a learning management system which Health Professionals can use to get:
a) Receive dynamic percentages off on their patients' product purchase.
b) Download product factsheets, literature and patient handouts.
c) Access articles, research study links and videos on LH Science products.
d) Track their orders and sales commission.
e) Place orders to avail specially discounted pricing.
The new LH Science website was updated with several impressive features. Our web designers gave the site a clean, professional appearance, intuitive navigation, and a smart layout to showcase products and features. A customized learning management system, featuring a conditional login for participating Health Professionals, allows clients of LH Science to easily download educational product resources, utilize affiliate and discount commission systems, and track orders and sales. The Drupal 6 development platform for this ecommerce site provides customers with an easy, secure purchasing process. This platform also provides LH Science with a convenient content management system (CMS) to update and add limitless amounts of content to their site, without dependence on a professional web development firm. These incredible new features distinguish LH Science and an industry leader in health supplements.
Authorize.net payment gateway API with Ubercart 2
Affiliate Module for sales and commissioning.