In today’s day and age, even brick and mortar businesses need a selling presence online. Business-savvy merchants understand this growing market and tailor their sales strategies around it by incorporating eCommerce solutions.
Successful eCommerce goes beyond the ability for customers to buy your products or services online. Effective eCommerce sites marry digital marketing with traditional marketing so your company presents a clear cut, timeless message. Cynexis Media has the proven track record necessary in digital marketing, eCommerce website design & Development, brand and identity, and custom applications to build you a winning eCommerce website. Cynexis has already helped multiple clients build or expand their eCommerce websites. Below is some detailed information on the eCommerce industry and some questions you should ask before implementing eCommerce into your business.
When developing an eCommerce website there are many features to consider for your site. Below are a few “must have” features to really ensure that your site is fully equipped for online sales:
Consider the following customizable options to maximize your eCommerce website:
Choose from four different shopping cart services for your eCommerce website, depending on your budget, experience, and other needs:
Magento Go is an online web-based version of Magento Commerce (Software-as-a-Service) that Magento hosts for reliability, where traditional Magento Community, Professional, and Enterprise versions are open source software, Magento Go is hosted. It’s an e-commerce solution for small businesses and entrepreneurs. Magento Go provides both the software and the hosting solution for the store owners. You can build your own online store with a Magento Go plan and sell your products and services quickly.
Shopify is a hosted ecommerce solution that allows you to develop up and run your own online store. Pick an ecommerce website template, list your products, accept credit card orders, and ship your goods — all with a few clicks of the mouse. With Shopify it's easy to sell online and there's no software to download or maintain. Shopify supports payment processing via PayPal, Google Checkout and every major credit cart by default.
WP e-Commerce is a shopping cart add-on for the very popular WordPress CMS. WordPress e-Commerce is a WordPress Shopping Cart Plugin that is truly an industrial strength elegant easy to use and fully featured shopping cart solution suitable for selling your products, services, and or fees online.
WordPress E-Commerce is a clear break-out winner for small businesses that have a limited amount of product variations or attributes. It’s also a great product for small businesses that process a few hundred transactions or so each month.
Ubercart is an open source e-commerce solution fully integrated with the leading open source content management system, Drupal, winner in two categories of the Packet Publishing 2008 Open Source CMS Awards. It implements everything you need to start selling products online. Web Developers from all skill ranges can use it to support a variety of E-Commerce industries-- including physical goods, digital downloads, or even subscription based billing services. Ubercart can do it all!
As with Drupal, it can be set up to run in multiple languages, or to use an alternate currency. Numerous payment gateways and shipping options are available.
You don’t take a “one size fits all” approach to your eCommerce strategy, and neither do we. No one understands your business or your market like you do. Explain to us your needs, your market, and your industry, and we’ll take that information, delve further into it, and research all the details to offer you the best, custom eCommerce solutions for your company.
You get a dedicated team that is available to you and responds to your high priority calls and emails within the same working day. Do you have questions about shopping cart options? Do you want to tweak the design of the order confirmation page? Did you found a bug in the programming? Whatever the concern, you are important. All of our clients receive personalized support, no matter the size of the eCommerce project.
You work with a team who understands technology, business, and processes. Your project needs a team of specialists for each step along the way: design, development, internet marketing, project management, and business analysis. An effective eCommerce site is only built by those who have experience in database technologies, web programming, server management, web design, print design, SEO, PPC, and copywriting. With Cynexis Media, your project is attended by dedicated specialists working together in a symbiotic, flow driven office space.
Together, we will choose a design, a Shopping Cart, and additional features to build the robust eCommerce website necessary to generate online sales. This is a partnership, one based on mutual trust and respect. Your input and feedback are valuable to us because we prioritize client satisfaction. Your eCommerce site is just that: yours. Cynexis Media plans, builds, launches, and grows your eCommerce site, but from the initial vision to the final approval, your thoughts and ideas are number one.